Tag Archives: media

The “Profitable Consumer”: Understanding their role in the Health Care, Agricultural, Chemical and Pharmaceutical Industry?

If you owned a business that exponentially grew in value in relation to the increasing rates of illnesses and diseases, would you alter your business model to help society or continue to generate increasing revenue at society’s expense? We have a difficult time balancing our needs and wants for financial wealth with moral and ethical […]

Honesty In Marketing Pharmaceuticals On TV

A 4 minute read + (2) YouTube commercials totaling 2 minutes and 40 seconds = 6:40 minutes. It’s up to you to decide if your health is or isn’t worth investing 6 minutes and 40 seconds of your time.   This post is using the pharmaceutical drug XARELTO as an example. It is important to understand […]

ARE PHARMACEUTICAL ADS MORE BENEFICIAL OR HARMFUL TO THE AVERAGE CONSUMER

TV advertising is expensive and designed to increase consumer awareness to various services and products. Many of these products can HARM the consumer even if federal guidelines are followed providing some level of awareness explaining these dangers. “The latest statistics for 2016 showed drugmakers on track to spend an estimated 6.4 BILLION dollars on direct […]

I’ll bet you never heard of House Resolution 327?

Whether you support or oppose a vaccination program, would you agree a congressional resolution (without any media exposure to provide public awareness) creates reason for possible skepticism. Rather than bore you with the entire document, (which you can read at this link: HOUSE RESOLUTION 327) the following excerpts (highlighted in red) will focus on points that […]

The Double Standard: Our Choice Of Pet Food vs. Our Choice of Family Food

The advertising world on TV is designed to tap into human emotions to guide the decision making process. When it comes to our pets, notice the types of foods they include in these commercials to support the choices we make. (30 second commercial)   We see: Real Meat Whole vegetables Real Fruit Those caring to […]

Do You Contribute To Discovering The CURE For Breast Cancer?

The Susan G. Komen Breast Cancer Foundation (later known as Susan G. Komen for the Cure) has become the largest and most well known breast cancer organization in the United States: It was started by Susan G Komen’s sister (Nancy Goodman Brinker) in 1982. We want to believe that tragedies like Susan’s story of breast […]

CNN, MSNBC, FOX, etc… WHY WON’T YOU SHARE THESE HEALTH FINDINGS?

As the battlegrounds are drawn in the sand with an ongoing tug of war over the vaccine efficacy/safety issue, I stand on the sidelines marveling at the lack of concern by those most affected by its outcome. The TRUTH doesn’t seem to matter because the population at large doesn’t seem to care. As long as […]