The following is an email I received TODAY. Although this email is addressed to me as a doctor, these same types of messages are marketed throughout the weight loss industry to motivate start up franchises.  See what you think! You’ve asked for it. Now you’ve got it. WEIGHT LOSS, (when done right) continues to be […]

Have you ever noticed when a question is asked on a controversial topic, the respondent rarely (if ever) provides a direct answer. Why do you think that is? Is it because: the truthful answer is unclear skirting the question avoids potential backlash the truthful answer is POLITICALLY INCORRECT! When the consumer is asked for their […]

. Who would have thought choosing a preference between two sets of doors could potentially explain the paths in life we’re following? Let’s see if you agree. THE SALOON DOORS: These set of doors have withstood the test of time. They’ve provided boundaries, while making it clear that guests are welcomed. Their simplicity in appearance […]

No one wants to be sick, yet the leading diseases we face (and CAUSE) continues to spiral upward. Where is the disconnect between our rational understanding of disease and the destructive behavioral patterns we follow? It can be summed up in one word: DESENSITIZED . As we experience various atrocities in life our INITIAL response […]

YOU SHOULDN’T BE!! These are simply pictures without a story behind them. All they prove is I’ve successfully developed muscles. They don’t measure my HEALTH, they don’t measure my HAPPINESS, they don’t measure my commitment to ANYTHING other than muscle development. Aesthetics is a common GOAL of exercise. Clothes don’t fit…, mirrors become the enemy…, […]

Although we traditionally honor the brave men and women that have fought to protect our rights for freedom, liberty and the pursuit of happiness, I have begun wondering if these heroes wouldn’t want (and even expect) us to strive to become heroes in our own right? What better way to honor their sacrifices than to […]

. I’m sorry, I don’t believe I heard you correctly. . WHY CAN’T YOU: lose weight? get off lifestyle induced medications? be happy? pursue a job or career out of CHOICE? show your spouse and/or children you love them? REVERSE THE DESTRUCTIVE PATH YOU BLINDLESSLY FOLLOW? . DOES IT REALLY TAKE A PHYSICAL HANDICAP TO […]